Affiliate marketing is often perceived as one of the easiest ways to make money online. Because of that perception, the affiliate marketing industry has become somewhat saturated. However, a new type of affiliate that combines the best of fashion influencing and affiliation is emerging: the Amazon Fashion blogger. The Amazon fashion affiliate market isn’t nearly as saturated as the tech market, and therefore is a great option for any aspiring or established fashion content creator.
TL;DR: If you have a small audience, sign up as an Amazon associate if you have 100k or more followers on a social media platform, become an Amazon Influencer. You can then find and review products you like to get your audience to buy similar products and earn a commission on sales.
What Is An Amazon Fashion Blogger?
An Amazon fashion blogger is someone who uses their audience to promote fashion and beauty products on Amazon. They promote these products using an affiliate link, and every time someone makes a purchase using the link they get paid.
Why Become An Amazon Fashion Blogger?
The first reason to consider becoming an Amazon fashion blogger is that Amazon is unlike any other affiliate programs. Instead of only paying commission to affiliates for the products they recommend, Amazon pays a commission to affiliates for any products someone purchases for 24 hours after clicking on the link that directed them to Amazon, regardless of whether or not they’re a first-time buyer.
The second reason to become an Amazon Fashion blogger is that the fashion and beauty portion of Amazon is relatively new. Amazon isn’t known as a fashion destination, therefore, those who go into affiliate marketing as part of the ‘make money online’ trend aren’t as eager to recommend or promote fashion and beauty products; giving those who are truly interested in fashion and beauty the opportunity to earn some serious cash promoting Amazon fashion and beauty products.
How Can I Become An Amazon Fashion Blogger?
If you’re new to the Amazon affiliate scene, there are two ways you can become an Amazon fashion blogger. The first – and the easiest – way is to join the Amazon Associate program. The second – and more complex –option is to become an Amazon Influencer.
The requirements for becoming an Amazon Associate aren’t rigorous. You only need a blog, website, social media account, or an app to register. To remain in the Amazon Associate program, however, you need to make sales within six months of joining, otherwise, you’ll be kicked out.
You can also become an Amazon Fashion blogger by becoming an Amazon Influencer. To register as an Amazon influencer you’ll need to link a social media account – like Instagram or Youtube – and meet specific criteria including follower count thresholds and engagement statistics.
Who Should Become An Amazon Fashion Blogger?
Now that you know it’s relatively easy to become an Amazon fashion blogger, you’re probably thinking of all the money you can make. But before you start the process, know that not everyone should become an Amazon Fashion Blogger. There are certain content creators, digital entrepreneurs, and influencers that will be more successful as fashion bloggers.
Firstly, you need to be comfortable being a guinea pig for your audience. You should be willing to purchase, try on, and review the clothes you plan to promote, before giving a recommendation. This way, you build your reputation on being credible; and your audience will likely purchase what you suggest because they trust your recommendation.
Secondly, you should be willing to purchase fast-fashion. Amazon is not in the business of sustainable fashion. Therefore, trying to build a capsule wardrobe from Amazon products, although a fun content idea, will stunt your ability to earn a living from making fashion recommendations.
Lastly, you need to be someone who can be honest with their audience. You need to be willing to admit if a product you bought from Amazon is terrible. That way, you become more authentic with your audience; and they’re more likely to buy from your link because you’re trustworthy.
Additionally, you should be someone who understands different body skin types, so your recommendations will be fitting for people who aren’t necessarily built like you.
Becoming A Successful Amazon Fashion Blogger
Before you register as an Amazon associate, be sure you already have an audience. Many affiliate marketers fail because they register with Amazon associates prematurely, before knowing if anyone who’s reading, watching, or listening to their content will buy what they recommend. Although the appeal of being able to generate income doing something you love can be intense, focus on growing your audience first.
You should start by thinking about the platforms easiest for you to use. That could be TikTok, Instagram, YouTube, or a blog. Remember that each of these platforms come with their own set of pros and cons. For example, although you can insert hundreds of affiliate links within your blog, it can take a while to show up in search results and there’s a cost to set up and maintain your blog.
YouTube allows you to insert a few affiliate links in the description of your videos, however, it can take some time before anyone finds your content. Instagram, TikTok, and Facebook are quicker, easier, and cheaper to set up, but you can’t insert the number of links you can on YouTube or a blog.
You have to consider these things to be successful. You should also consider your budget, lifestyle, and other commitments; and how you can work around those to become a successful Amazon fashion blogger.
Why not check out our step-by-step guide to becoming a successful Amazon fashion blogger before you register as an Amazon associate or influencer.